Ingenico ePayments and Five Guys win Best Mobile eCommerce Campaign at the 2017 eCommerce Awards

  • Payments
  • 28.09.2017 09:11 am

Ingenico ePayments, the online and mobile commerce division of Ingenico Group, has been announced as the winner of the eCommerce Awards Best Mobile eCommerce Campaign for its work with global burger restaurant Five Guys.

Supported by Lineten’s NOQU and live from January 2017, the Ingenico ePayments solution provides a scalable, secure ePayment gateway that enables Five Guys customers to shop securely from mobile, tablet or laptop.

The win follows Ingenico ePayments’ success at the 2016 eCommerce Awards, where it won Best Cross Border eCommerce Campaign for its work helping UK-based business Euro Car Parts expand overseas, supported by a full-service range of localised payment products.

The eCommerce Awards, now in its ninth year, has consistently broken new ground in highlighting some of the very best online retailers, online companies, agencies, innovations, products and campaigns the ecommerce industry has to offer. At a ceremony in London Marriott Hotel Grosvenor Square, Ingenico and Five Guys were recognised for their pioneering digital collaboration, embracing the way today’s discerning consumer wants convenience and security at their fingertips.

The judging panel, including representatives from Google, the IMRG, and Amazon, recognised the growth opportunities enabled by Ingenico’s payment integration, allowing Five Guys to adapt to local preferences. As a result of the technology partnership, Five Guys customers visiting flagship restaurants in Paris and Madrid can now pre-order and pre-pay for food, progressing directly to the pick-up point for collection. Ingenico’s system accepts multiple currencies and payment types as well as a choice of language support options. Five Guys has also been able to use the gateway with its chosen local acquirers.

Sangeetha Narasimhan, UK Marketing Manager at Ingenico ePayments, said, “We are proud to be recognised for the second year in a row by the eCommerce Awards, one of the highlights in Europe’s retail calendar, for our dedication to innovation in international payments. Our work with Five Guys has demonstrated the power of technology in offering localised payment experiences that customers recognise and trust.”

Commenting on the partnership, Five Guys explained, “Integrating Ingenico ePayments into our payment setup was simple and flexible enough to allow us to adapt to local preferences. This service and flexibility in offering local acquiring partners will help us continue our expansion into mainland Europe and live by our philosophy of ‘perfect and serve.”

The partnership with Ingenico ePayments has allowed Five Guys to start planning for the next phase of its expansion in France, Spain and beyond.

 

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