DIGISEQ wins ‘Most Innovative Mobile or Financial Service Payments Solution' at The Pay360 Awards

Payments
19.10.2023 10:50 am

DIGISEQ, the wearable payment tech pioneer, has won ‘Most Innovative Mobile or Financial Service Payments Solution' at The Payments Association’s Pay360 Awards for its best-in-class wearable payment solution.

The win marks an important milestone in DIGISEQ’s history, as the company celebrates the progress made providing its customers with unique wearable innovations since its inception in 2014.

The most significant of these was its 2021 launch of DIGISEQ’s Objects-as-a-Service solution, comprising the breakthrough mobile personalisation solution, RCOS™ where DIGISEQ enabled users to pair their payment account to their wearable item via their own smartphone, bringing the unrivalled convenience of contactless payment in a wearable form factor to millions of users worldwide.

To support brands and product creators to launch new products offering payments and other services, DIGISEQ, alongside its partner Universal Smart Cards, the smart card technology provider, has also recently launched a world-first range of pre-certified inlays, including an ultra slim concentric ring inlay. The wide range of sizes ensures they can easily and quickly be embedded into a wide variety of products without the need for the brand to invest its own RFID development.

The inclusion of the secure NFC chip can deliver multiple services, opening new use cases across retail, transit, events and hospitality, and elevating the product for use in the consumers everyday life.

To expand the functionality of its enabled wearables, DIGISEQ recently launched its Promo Ready service, a consumer engagement tool. Acting as a gateway to the customer, it enables brands to communicate directly with its customers via a ‘tap to mobile’ action, launching unique digital experiences to compliment the physical product. Successfully used at recent global events; Roland Garros, the UEFA Champions League Final and the Rugby World Cup, Promo Ready has added huge value to the guest journey both during and after the event, ensuring ongoing use of the branded devices and an open communication channel to its users.

Angela Davies, Head of Partnerships at DIGISEQ, commented: “With a market value of $171.38bn expected by 2032 and a projected growth of more than $150 billion over the next 10 years, it is an exciting time for wearables as they break into the mainstream market. DIGISEQ's pioneering wearable tech is opening up new payment avenues for millions of people, offering a stylish and aspirational payment technology that remains with them wherever they go.

“With our technology already being used to great effect by globally recognised names including the world-renowned Roland-Garros tennis tournament, designer Philippe Starck and Curve, the past 12 months have been an incredibly exciting time for DIGISEQ – and this award confirms our industries recognition of our achievements.”

DIGISEQ’s mobile personalisation and tokenisation ensures all provisioned payment data is fully protected, with contactless transactions secured in the same way as card or phone NFC payments.

Empowering banks and issuers to generate more transactions, boost revenue streams, and provide invaluable opportunities to strengthen customer loyalty through targeted marketing insights and real-time transaction tracking, DIGISEQ’s world-first solution affords customers the freedom and flexibility to choose how they want to pay.

By promoting the use of wearable tech, brands, banks, and issuers can also reduce their reliance on producing plastic cards, as DIGISEQ handles the over-the-air personalisation and payment enablement of the wearable item from end to end, saving banks and distributors vast amounts of time and money. Additionally, this also helps to significantly reduce the amount of plastic used for cards, improving environmental and sustainability efforts.