Singapore-based Digital Bank Trust Reaches 100,000 Customers

  • Digital banking
  • 13.09.2022 11:35 am

Trust announced today that its community of customers has reached 100,000 following its launch on 1 September 2022. Sign-ups were received from a diverse range of users in Singapore aged 18 to over 90. 

Trust’s 100,000th customer, Mr Shaoyi Wang from Tampines shared his initial experience with Trust. Mr Wang said, “Digital banking is the new, in-thing and I wanted to try it out. NTUC and Standard Chartered Bank are reputable brands, so I decided to sign up. My onboarding was seamless and way faster than I have previously experienced. The app interface is really friendly, clear and concise. It’s very easy!” 

Over the last 13 days, Mr Wang and many of Trust’s other users have provided valuable feedback on how their experience can be enhanced. Trust has made several updates to the app based on this as it continues to build its user experience around their needs. 

Dwaipayan Sadhu, Chief Executive Officer of Trust, said: “We are incredibly grateful to our customers for the response they have given us since our launch. This is just the beginning and we are excited to improve the Trust experience through our deepening partnership with our community.” 

Trust is the first of Singapore’s new wave of digital banks and its app was made available to all residents in Singapore on 1 September 2022. It is backed by a unique partnership between Standard Chartered Bank and FairPrice Group and launched with a range of products, comprising a credit card, savings account and family personal accident insurance. This is combined with Link Rewards, the market-leading rewards and loyalty programme integrated with the FairPrice Group ecosystem. 

Related News