Today, FolioKarma released a new app in Apple's App Store that allows investors to take personal values into account while investing and provides them with transparency into how each ethical decision might impact the performance of their portfolios.
Currently, investors do not have a tool that enables them to invest based on their own ethics, and they don't know the performance costs associated with their ethical beliefs. FolioKarma not only addresses these issues, but also allows investors to customize their portfolios based on their own belief sets.