News follows an unprecedented year of success for the leading lendtech, having recently announced an impressive £300m in investment

Leading UK LendTech, DivideBuy, today announced it has ranked on Deloitte’s UK Technology Fast 50 2021 list for a third consecutive year.

The news follows an unprecedented year of success for the Newcastle-under-Lyme business, having recently announced a milestone £300m funding agreement with global investment management firm, Davidson Kempner Capital Management LP – an instrumental move in driving DivideBuy’s charge as a leading player in the point-of-sale market.

Growth has further been bolstered by the acquisition of several major retail partners, a broadening of its consumer base, and a major shift in consumer attitudes towards credit.

Robert Flowers, CEO of DivideBuy, commented, “Having previously ranked first and fourth, making it onto Deloitte’s Technology Fast 50 list for the third consecutive year is a major achievement for DivideBuy, and testament to both the hard work of the team, the continued innovation of our technology, and the ever-increasing popularity of interest free lending.

“DivideBuy’s growth has been driven by strategic investment, a passion for making alternate payments simple, and a deep understanding of the challenges and opportunities that businesses face. To be recognised once more is a clear indicator that our solution is exactly what the market needs at this time, as the retail world slowly begins to open up following the devastating effects of the pandemic. Seeing more and more retailers onboard with us each month demonstrates how truly important IFC facilities are to the market right now.”

“We pride ourselves on working closely with our retail partners, delivering tailored solutions to service their customer base, which is down to our blend of technology and personal touch – a combination that has been acknowledged by the Deloitte panel for a third year.”

DivideBuy’s technology platform is built on retail understanding and consumer insight, solving many common pain points for its merchants. This distinctive approach enables retailers to provide a credit option with no hidden charges and capabilities such as an online checkout that provides real-time credit decisions, thereby leading to increased retail sales.

Looking forward, DivideBuy will continue to explore offering new finance products in new markets that will continue the growth momentum.

To find out more, visit: dividebuy.co.uk