EBANX, a global technology company specializing in payment services for emerging markets, and APLAZO, a Mexican fintech specializing in Buy Now, Pay Later (BNPL) solutions, announce a strategic alliance to strengthen the offering of flexible payments in Mexico. This collaboration enables international online merchants to offer their customers in Mexico accessible financing options tailored to their needs.

For the first time, APLAZO will be available for cross-border e-commerce purchases through EBANX’s payment platform. By combining alternative payments like APLAZO with local cards, global companies can reach over three times more Mexican consumers compared to relying solely on international acquirers, according to EBANX analysis. This allows merchants to target an additional customer base of 72 million people in the country, according to Payments and Commerce Market Intelligence (PCMI).

“Mexico is one of the most dynamic markets in Latin America, where e-commerce is expected to grow 25% annually until 2027, with digital payment adoption aligned with this growth,” says Eduardo de Abreu, VP of Product at EBANX, citing PCMI data. “Partnering with APLAZO will allow us to expand our local reach and offer our global clients an alternative that directly responds to the preferences of Mexican consumers,” adds Abreu.

The integration of EBANX and APLAZO solutions will allow merchants to offer a more flexible payment experience, potentially generating tangible benefits such as increased average ticket size, higher purchase frequency, reduced cart abandonment, and access to new market segments, all through a seamless and simple integration.

“Our mission at APLAZO is to provide access to credit in a fair, simple, and transparent manner. This partnership with EBANX reinforces our commitment to facilitating access to financing for millions of consumers in Mexico and accelerating the digitalization of commerce in the country," says Alex Wieland, CRO and co-founder of Aplazo.