New "Plug into Paysafe" brand positioning reinforces Paysafe as the platform of choice in global payments

Leading global payments provider, Paysafe, has unveiled an exciting and thought-provoking new-look logo and brand identity coupled with a compelling new Plug into Paysafe global brand positioning.

As part of its increased marketing investment, which reinforces Paysafe as the 'New Big' in global payments, the payments provider has also overhauled its website to better showcase its unrivalled global payments portfolio to businesses. 

The new logo and brand identity were simultaneously showcased at two recent high-profile, televised sports events. Firstly, in the U.S., as part of Paysafe's sponsorship of the 2018 Verizon IndyCar series, the newly-branded number 19 Paysafe car took to the tracks at the hugely popular Indy500 race in front of millions of viewers. In the UK, the new Paysafe logo was also showcased on the shirts of the mighty Barbarians, one of the most celebrated teams in world rugby, at the England vs Barbarians match held at the Twickenham Stadium, London. The Paysafe-backed Barbarians won.

The Plug into Paysafe positioning, the core theme of Paysafe's new, global marketing narrative, emphasises how businesses can 'plug' into Paysafe's unique and diverse platform of proprietary payment capabilities covering every aspect of the payments ecosystem. Payment products include cash solutions, pre-paid cards, mobile order ahead, credit options, digital wallets and point of sale technology. Paysafe also offers, and continues to invest in growing, extensive payment processing and acquiring capabilities; only last month it announced its acquisition of iPayment Holdings, a leading payments processor in the U.S. This latest acquisition confirms Paysafe as a top 5 non-bank payment processor in the country and the payment partner of choice for the fast-growing SMB sector. 

According to Paysafe Group Chief Marketing Officer, Oscar Nieboer, who is spearheading the new marketing approach, the updated brand identity and messaging aims to articulate how Paysafe offers flexibility and scalability so that businesses can create a highly customer-centric payments experience that meets their individual needs yet give them the reach of a global footprint.

Nieboer explains how this thinking was behind the new brand design: "Our new brand incorporates the colon to reflect that we provide a connection to an open-ended network of leading solutions and capabilities. The new identity represents the multiple elements of Paysafe's network that can be organised in many ways to create highly relevant, tailored payment capabilities."

The new brand positioning is being immediately brought to life with today's global launch of Paysafe's ground-breaking new online cash solution - Paysafecash - which enables consumers to use cash for online shopping instead of entering bank account or credit card details online. Significantly, it's the first online cash solution that can be used to upload funds into digital wallets, including Paysafe's own popular digital wallets, Skrill and NETELLER. 

The new brand positioning will also see Paysafe's payment by invoice and installment solution, change its brand from Payolution to Paysafe: Pay Later. The company is set to expand the service, which is already well established in the DACH region, into new markets including Canada, the U.K. and the U.S.

With over 20 years of online payment experience, a combined transactional volume of US $56 billion in 2017 and over 2,600 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies. The company combines the scale of an established global brand with the entrepreneurial and responsive spirit of a start-up.

Nieboer concluded: "As a company, we have grown rapidly through both acquisition and organic growth, and because of that we offer customers access to an unrivaled range of proprietary payment products and capabilities, along with developer tools, all in one place. Our new brand identity and the Plug into Paysafe positioning very much reinforce how we're evolving and growing as a highly disruptive, customer-centric company. These are exciting times."

 ARQA Technologies, one of the major players in technologies for financial markets, continues developing solutions for the European markets for complex trading infrastructures, powered by QuantHouse data and hosting services. The new opportunities are the result of high demand for ARQA OMS – a classic OMS for sell-side companies which use Sales&Trading approach in servicing clients.

As a result of the cooperation with QuantHouse, new opportunities are emerging in deploying ARQA OMS in European financial markets. The collaboration is twofold: one is feeding ARQA OMS with fast, well-normalized and truly global market data. The other is hosting ARQA OMS at QuantHouse’s data centre in London. The latter enables clients to use ARQA OMS as a service and simplifies connectivity to exchanges and execution brokers who are members of the QuantHouse API Ecosystem.   

ARQA OMS is a part of the global QUIK OEMS with connectivity to over 30 trading venues and sophisticated inbuilt risk management. The solution has been installed at 7 banks and broker-dealers trading globally.

Igor Sukhanov, Trader at SOVA Capital, said: “ARQA OMS is used for processing and systematization of client flows in equities. It allows our clients to receive live fills during order execution which is extremely important for internationals. It also allows us to send ALGO orders straight from a client ticket. We are waiting for new tools to be added to make it more flexible when working with different currencies.”

Stephane Leroy, Business Co-Founder and Chief Revenue Officer, QuantHouse, said: “We believe that OMS and advanced trading solutions available as a fully managed service is the way to go for the industry. Services available on demand are cost-effective and integrate new features or regulation rules with more flexibility. We are happy to welcome ARQA Technologies as part of our qh API Ecosystem as this new service has the capability to scale to match trading and performance requirements for large investment banks through to regional players.”

Vladimir Kulyandchik, Director of business development, ARQA Technologies, shared his view on the importance of cooperating with QuantHouse: “The multi-asset, venue-neutral OEMS platform we have developed for nearly 20 years might be used to handle various tasks including Sales&Trading. We are really pleased that more and more clients trust our products. 10 years of cooperation with QuantHouse helps open up new possibilities for our most advanced solutions such as ARQA OMS while making them more global and universal.”

 Cassava Fintech and Comviva have jointly won the East Africa Com Award in “Fintech Innovation Award” category for EcoCash Merchant Payments powered by mobiquity® Money. The award was presented recently at Radisson Blu Hotel in Nairobi, Kenya. This was the inaugural edition of East Africa Com Awards, where 6 awards were presented.

EcoCash Merchant Payments extends the success of EcoCash beyond money transfer and airtime recharge. It allows EcoCash users to pay at a variety of merchants ranging from supermarkets to small businesses and overcome the cash crunch and change problem prevalent in Zimbabwe. EcoCash offers multiple options for merchant payments. Customers can pay to merchant by entering merchant code and payment amount in EcoCash app or USSD menu on their mobile phone. Customers can use EcoCash Debit Card to pay at point of sale terminals. For online payments customers can use the virtual card. EcoCash has also launched ‘tap and go’ NFC payments with EcoCash ta service, which equips customers with a NFC sticker and merchants with a portable NFC POS device. All these services have helped to digitize day-to-day payments in Zimbabwe and reduce the dependence on cash.  The impact of EcoCash has been phenomenal - 70% of the country’s day-to-day commercial transactions are made through EcoCash, and moving the country one step closer to achieving their goal of being a cashless society.

Commenting on being selected as the winner for the award, The Chief Executive Officer of Cassava Fintech Zimbabwe Mr. Eddie Chibi said, “As Cassava we endeavor to operate wherever money changes hands, with an ambition to drive financial inclusion, digital payments and lead the adoption of e-Commerce in Africa. We are committed to constantly seeking out new ways to deliver innovative digital transaction solutions which makes it easier and provides convenience to our customers in a manner which solves their real life problems in a meaningful way. The scale to which our merchant payments service has reached is testimony to the fact that technology can be effectively used to help uplift the life of the people. We are humbled and grateful to be the recipient of this award.”

Anil Krishnan, Head of Africa Region at Comviva said, “We believe that fintech solutions that cater to the necessities of the people on the ground have the power to bring financial revolution in Africa. EcoCash in Zimbabwe is one such service which has replaced cash and is helping in alleviating the cash problem. With EcoCash Merchant Payments we are proud to be instrumental in accelerating the digital payments growth in Zimbabwe. The award validates our efforts in bringing innovative fintech services to the forefront.”

East Africa Com Awards celebrate the achievements of the people and companies at the forefront of digital transformation in East Africa. The award recognizes individuals and organizations that have innovated to bring digital disruption and benefit the people of the region.

EcoCash merchant payments are powered by Comviva’s mobiquity® Money platform. mobiquity® Money delivers a host of mobile money services that transforms the way consumers save, borrow, transfer and spend money. It is designed to seamlessly integrate consumer touch points with a wide ecosystem of banks, billers, merchants and third-party payment systems, creating a convergence powered by interoperability. Apart from delivering convenience to consumers, the solution enables financial service providers to acquire new customers, create long-term loyalty with existing ones, and seize new revenue opportunities to increase their footprint in the market. mobiquity® Money empowers financial service providers to be agile in their markets, with complete focus on the customers. mobiquity® Money has clocked over 60 deployments in more than 45 countries. It powers three of the top 10 deployments globally and processes more than 4 billion transactions every year amounting to over $80 billion annually.

A start-up company Bizblocks in South Korea, one of the most developed IT countries, is in focus in the industry for developing the world's first comprehensive platform for personal and enterprise blockchain hardware security based on the most powerful key combining several core keys and NFC of mobile phones.

Despite the advanced technology of the blockchain, the security part of the private key is always at the center of controversy and attention. 'Kaiser Wallet' of Bizblocks complements existing hardware wallet shortcomings and runs on various operating systems such as PC, Android, IOS, Linux. Kaiser Wallet uses the most important technology to issue new assets and transact them in blockchain area safely. Kaiser Wallet, which is about to be launched in early June and consists of a basic 1set (daily+backup), will be priced at $30-$50 with high price competitiveness. It is the same size as a credit card and has both practicality and portability carried in a pocket or purse. Security is further enhanced with the two factor system, which combines hardware and quantum authentication.

Jung, In-Young, Bizblocks Inc. CEO, says the development is complete and the production is underway. The conference for business description will be held at the beginning of June and will be distributed around the world at the same time. Jung is also preparing overseas IR in more than 20 countries to promote security technology. He says Kaiser Wallet has the advantages of high security, low price, safety and convenience, simple use, a widely expandable platform for personal or enterprise use, and more than 100 types of wallet loaded. He is confident not only that it is the world's best global share in the hardware security platform business but also that it will play a leading role in the blockchain security market in future. Bizblocks Inc. and the government of Kyrgyzstan made an agreement for the organization of the Pan-Central Asia Block Chain Council in conjunction with Russia and Central Asian countries and made a business contract for the organization of electronic government based on blockchain and for the 4th Industrial ICT integration complex on May 24, 2018.

ING announced today that it's expanding its money management platform Yolt to France and Italy. Yolt is ING's smart money app in the UK that helps users to actively manage their personal finances with a one-stop overview of their accounts with the majority of UK banks and other features. Yolt was launched in the UK in June 2017 and has already attracted 300,000 registered users there. ING's plans to rollout Yolt in France and Italy is part of its ambition to build a pan-European money platform.

Frank Jan Risseeuw, CEO of Yolt: "I'm really proud to see the rapid growth of our app in the UK and I'm probably even more excited about the expansion to more countries, as we announced today. Every day, we are doing our utmost to offer our users the best possible experience and I think that's what makes the difference in this digital landscape. The fast growth of the number of users shows a digital platform such as Yolt can truly change the banking landscape." 

Benoit Legrand, Chief Innovation Officer of ING Group commented: "This is an important milestone for Yolt, as this platform is now being taken to multiple countries. Inventing and launching an innovation is one thing, but taking it to the next level is another. It shows once again our proven ability to disrupt banking by growing fintechs our own, next to innovating by partnering with more than 150 fintechs. Yolt is truly creating a differentiating experience and is a great example of how ING is executing on its strategy to transform the bank to become the go-to platform for financial needs."

• Product Reviews
• 03.06.2018 05:13 pm

In this age of digital evolution, small businesses need all the help they can get to survive among big businesses but most are cut-off from getting loans to help their businesses. Fintech establishment came to the rescue. This establishment provided ways for this business to save money, be more efficient, and build better customer relationship; there is thousands of reason to adopt a swift-working method in running the affairs of your company, regardless of your place in the market.

Don’t get too excited yet, what exactly is Fintech?

Fintech coined from the marriage of two words finance and technology is the use of technology to make financial systems such as banks work more efficiently. To run your small business successfully, there are some Fintech companies keeping track of the digital economic clock and making a huge impact in the lives of small business owners and their working capital. We have taken the liberty to list 8 Fintech companies that are making waves in 2018.

8 Fintech companies to know in 2018

Zoho

Zoho is a smart tool that helps small business develop their presence by using social media to reach the right audience at the right time. The Zoho app is a mobile and cloud-based app that means it can be used by anyone connected to it anytime and anywhere.

Domuso

This is a modern flexible digital platform that eliminates the burden of falling behind on your rentals. The technology allows landlords and house owner to accept payment upfront using the Domuso risk-free online payments via credit card, debit card and ACH transfer at low rates. This service makes it easier to make all payment by a smartphone.

Hyperwallet

Hyperwallet is a user-friendly payment platform that provides upcoming business with an easy, open, and reliable way to handle their payments from anywhere in the world. The Hyperwallet allows choosing the currency that the payment is carried out without limitation of a hindrance. The Hyperwallet system is fast and efficient and a confirmation response is swift.

Adyen

This is a Fintech company that offers customers an easy way to make payment globally by accepting e-commerce, mobile, and POS. the Adyen software is used by most people without even knowing it, a global payment company that allows small business to accept e-commerce, mobile and POS. companies like Uber, Netflix, and Spotify are some of those that use the Adyen payment structure to accept payment from consumers. They are also used by fashion brands such as Zara and co.

Wave app

This Canadian based company that provides accounting, invoicing, payment, and payroll software app for small business to enable them to track and create professional-looking invoices. The software apps also help you keep track of your taxes and keep up with your employees’ salaries.

Elavon Converge

Elavon converge is a Fintech app for small business such as mini-hotels and restaurants that make it easy to accept payment from a customer whether in-store, online or on the go from a mobile device.

Elavon Converge is easily integrated into your existing hardware and payment infrastructure or easily accessed online with any special app.

LendGenius

LendGenius is online marketplaces that helps startup or small business owners with the options of funding and learn more about the financial options that can help their businesses. The platform provides small business with advice from expects through emails, phones answering all the questions that bother small business owners have before starting a business.

Autobase

This is a system that allows business to receive payment from a customer through credit card, ACH transfers and to make payments too. This cloud-based service for small business integrates banking and accounting into a single platform to help manage cash flow and check bills online. This allows the business to check their account and finances when you are an accounting novice. It also helps to reconcile your books and keep them updated.

So now you have an idea how to elevate your small business to greater heights by the use of financial technology. These companies offer excellent services that fit into your business schedule at a token. Their services are flexible, innovative and affordable while providing solutions to problems that small business owners face in the global market.

Check out these companies or other Fintech companies to expand your business today.

Profile Software, an international, award-winning financial solutions provider, announced today that FMS.next Leasing solution has been enriched to accommodate an advanced level of functional features to streamline the leasing process. It provides organisations with robust tools to monitor all types of leasing operations, while focusing on corporate risk management, rapid adaptation to market needs and the development of effective distribution network at low Cost of Ownership.

FMS.next Leasing, based on the robust functionality of the FMS.next banking platform, delivers an international, reliable system to effectively manage all leasing operations throughout the whole lifetime of facilities. In particular, the Leasing Management module ensures end to end automation from the Origination, through the activation of Lease and up to the Debt Collection and Recovery operations. Activities are constantly logged and account statements are produced accurately via real-time posting of accounting movements. It provides automatic debt settlement through numerous repayment channels and automatically assigns and prioritises user tasks according to the defined policy.

The solution also delivers a customer centric approach with product factory capability to rapidly create new products. It accommodates powerful contracts management, enhanced partners network and full purchase order control to enable correct valuation prior to leasing. Additionally, FMS.next Leasing supports comprehensive fixed assets management, invoicing and receivables, payments, credit lines and unique reporting capabilities with full security and authorisation. It offers real-time accounting entries generation and monitoring that enables integration with multiple ERP solutions through a number of preconfigured gateways.

Users experience fully streamlined processes, along with powerful reporting, through an easy to use interface to improve productivity and operational efficiency in delivering fast and accurate customer services. As part of the FMS.next Release 3, the Leasing solution is now available in the Azure cloud, providing a cost effective, rapidly deployed solution with advanced operational and functional features, offering 24/7 access over a proven and secure infrastructure.

FMS.next Leasing, built on FMS.next the market proven banking platform with numerous international implementations, capitalises on Profile’s team experience to empower firms accelerate their leasing process with the flexibility to customise and personalise the service as they grow, while accommodating specific company and country requirements to meet evolving business and regulatory needs.