Stenn Appoints Max Grossman Yavorsky as New Chief Customer Officer to Help Global SMEs Unlock Growth Capital

  • People Moves
  • 02.05.2024 02:05 pm

Today, Stenn the leading digital fintech enabling growth for businesses engaged in international trade, eCommerce and digital services, has welcomed Max Grossman Yavorsky to its senior leadership team as Chief Customer Officer. 

Max has spent more than two decades founding and leading online marketplace and digital fintech businesses, such as WikiMart and Silverbird, building specialist banking and eCommerce platforms that serve the SME community. He has a versatile set of leadership skills and can develop exceptional technology solutions and scale businesses into new markets. His appointment will strengthen Stenn’s proposition and its appeal to its expanding global customer base. 

Commenting on the appointment, Greg Karpovsky, Founder and CEO at Stenn, said: “Max has an enviable set of skills developed from decades of experience helping SMEs to access better, more efficient cross-border payment and trade solutions. With his appointment, we have another senior leader that understands our customers’ financing challenges and is obsessed with helping them navigate these issues to power future growth.” 

Max joins Stenn following a record 2023 where profits-before-tax soared 80% and it launched a number of new offices, including a Technology and Innovation Hub in Barcelona, and a Sales and Marketing space in the USA. He will oversee Stenn’s commitment to customer excellence and will drive the expansion of its global SME portfolio. As part of his role, he will ensure Stenn’s customer service function follows best practice across teams in the UK, US, China and India. 

Max Grossman Yavorsky, Chief Customer Officer at Stenn, said: “Stenn is on a mission to revolutionise global trade finance and ensure that SMEs do not fall foul to the multi trillion-dollar funding gap. Through a combination of best-in-class technology and a commitment to customer excellence, Stenn is solving a pressing issue for this community, providing critical access to working capital and simultaneously addressing late or delayed supplier payments. 

“Over the last two decades, I have seen first-hand how SMEs are often underserved by global banks and financial institutions. That’s why Stenn’s values and commitments immediately resonated, and I could see where I could apply my understanding of the market to ensure its proposition closely matches customer expectations. I can’t wait to see where we can take the business next.” 

Max’s appointment follows several senior leadership hires, including a new Chief Marketing Officer, Marcio Arnecke, VP of Enterprise, David Trecker, and CRO of Enterprise, Noel Hillman. These hires will help steer Stenn’s rapid growth towards the company’s next milestones. To-date, the company has financed more than $12 billion USD worth of invoices for global SMEs. 

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