Fintech business HUB Group has appointed Rob Hudson into the new role of Chief  Commercial Officer. Rob will start in June and report to Group Chief Executive David Cooper. 

HUB Group is a part of the FTSE 250 retirement specialist Just Group and provides corporate  solutions to some of the biggest UK companies; pension schemes and regulated advice and  guidance services to employees and scheme members. 

HUB Group’s innovative automated advice solution, Destination Retirement, started to be  deployed in the worksite earlier this year and will have been installed into over 50  employers during the next few months. 

Welcoming Rob to HUB Group, David Cooper, Group Chief Executive said; “I’m delighted Rob  will be joining HUB Group to accelerate our investment and expansion of the Group’s  innovative, retirement focussed digital solutions. This year we started to roll-out our  financial wellness portfolio in the worksite channel to a wide range of employers and  pension schemes, and Rob will spearhead the expansion of our propositions to help fulfil  our purpose to help more people achieve a better later life.” 

Rob Hudson said; “HUB Group’s Destination Retirement service is ground breaking,  providing an entire solution to help people solve the challenges of navigating the financial  aspects of life after work, with affordable regulated advice central to the service. I’m  looking forward to helping the team extend the digitally focussed services and do our part  to help close the UK financial advice gap so more people get the help they need.” 

Rob joins HUB Group after spending over seven years at abrdn leading the development of  new direct to customer distribution and partnerships, most notably the digital joint venture  with Virgin Money. Previously Rob architected the successful launch and growth of the  Charles Stanley Direct platform; and held senior customer focused roles at Hargreaves  Lansdown, Egg plc and Close Brothers.