JCB and Bank BRI To Announce a New Partnership for Card Payment Business
- 21.08.2015 01:00 am
PT JCB International Indonesia, subsidiary of JCB International Co. Ltd. the international operations arm of JCB Co. Ltd. (hereinafter collectively "JCB"), and PT. Bank Rakyat Indonesia (Persero) Tbk ("BRI"), one of the Indonesia's largest state owned commercial banks, with specialties in small medium enterprise or small scale & microfinance, are pleased to announce a new partnership for card payment business.
This partnership starts from the acceptance of JCB cards at BRI's acceptance locations, and payment card issuing with JCB brand is also in scope.
BRI is expanding its consumer business and celebrated the opening of its new branch in Singapore along with the signing ceremony with JCB on 21 August 2015, taking place in front of government official and business owners. Also in attendance were Mr. Asmawi Syam as President Director and Mr A. Toni Soetirto as Managing Director of Bank BRI, as well as Mr. Kimihisa Imada as Deputy President of JCB International Co. Ltd.
BRI owns a large card acceptance network with over 21,215 ATMs and more than 153,786 EDC terminals (merchants) spread all over Indonesia as of the end of June 2015, and plans to grow a minimum of 85,000 EDC each year. BRI also wants to grow its credit card issuing business a minimum of 25% for issuing model over the 841,000 cards from last year with their unique selling proposition.
The first phase of the partnership, enabling JCB cards, whose number exceeded 89 million, to be accepted at all of BRI's 175,001 ATMs and EDC terminals. For ATM acceptance this phase has been in progress since early 2015, while for EDC acceptance, it expected to be launched by the end of this year, followed by phase 2, JCB credit card issuing, which is now being discussed and targeted for 2016.
Managing Director BRI, A. Toni Soetirto said, "We believe that this partnership would bring a wider network of card acceptance in all of ATMs and EDCs network of Bank BRI throughout Indonesia."
Deputy President of JCB International, Kimihisa Imada said, "We are pleased that BRI, as one of the largest commercial banks in Indonesia in term of networks and coverage, has become our partner. This partnership will considerably improve convenience of JCB card usage across Indonesia by adding more than 153,786 acceptance locations. BRI's broad nationwide network can fulfill the need of local JCB card members who reside in Indonesia as well as those who travel from outside Indonesia, especially in the travel spots and tourist destinations. I am looking forward to extending this partnership to issuing JCB card, whose strength is the quality of service based on the expertise we have gained from experiences providing to customers in Japan for over 50 years. I am sure that the new card product with both reputable brand names will bring new value to the market."