iDenfy Partners with Standard de Liège to Onboard Official Club Members

  • Digital Identity
  • 12.01.2024 11:35 am

iDenfy, a Lithuania-based RegTech company offering automated identity verification and fraud prevention solutions, announced a new partnership with Standard de Liège, a leading Belgium-based football club of the Belgian league. iDenfy will help the football club ensure a secure online registration process by verifying official club members and member card holders. 

The potential of advanced technology extends beyond all benefits, such as user experience and commercial opportunities. According to iDenfy, the rising challenge of online crime isn’t just a one-industry issue, it’s now also relevant in professional sports. A recent report by the National Cyber Security Centre revealed that 70% of sports organizations encounter at least one cyberattack annually. To solve this issue, iDenfy suggests implementing Know Your Customer (KYC) tools. According to Domantas Ciulde, iDenfy’s CEO, identity verification not only streamlines the registration process for football clubs and their fans but also reduces opportunities for fraudsters who might want to bypass authentication for multiple account fraud and other unlawful activities. 

iDenfy’s new partner, Standard de Liège, agrees with this security-first approach, claiming that their partnership will help address and mitigate major security issues that tarnish the reputation of the football industry. The Belgian football club will use iDenfy’s full-stack KYC software to enable digital identity and revolutionize its online registration process for supporters who want to join the club’s exclusive membership program. This includes a fully remote registration process, building a more straightforward flow, and empowering the club to boost online ticket and merchandise sales.

After completing the online registration process, Standard de Liège club supporters will attain an official membership status and receive a members-only card, which functions as a designated pass on match days. Additionally, according to the football club, this digital card is a convenient payment method for all the fans’ purchases at the stadium, offering long-term usability. According to Ciulde, after welcoming legitimate, verified members, the football club will be able to track incidents and minimize undesirable activities witnessed in and around football stadiums. As the CEO of iDenfy explains, those who have committed offenses on sports fields and faced sanctions from authorities are prohibited from attending sporting events. For this reason, ID verification ensures the safety of all participants attending the football games.

As claimed by Standard de Liège, ticket fraud is another issue that leads to financial losses, however, by identifying all members of its membership card holders, the football club aims to solve this issue. iDenfy’s four-step identity verification solution instantly extracts personal information from any government-issued ID document, ensuring that the person isn’t using a fake profile to register on the online platform. Such a remote onboarding process helps identify perpetrators and ensure that all members buying tickers and conducting transactions in the stadium are genuine, this way, minimizing the risk of fraud within Standard de Liège’s digital environment and the physical stadium for all supporters using the membership pass. 

It’s worth noting that iDenfy’s verification software supports more than 3000 types of different documents from 200 countries and territories. Powered by advanced facial recognition algorithms, the solution detects the use of facemasks, 3D renderings, deepfakes, and other attempts to pass the KYC process fraudulently. With many customization and simple plugin integration options, iDenfy offers a straightforward onboarding process without adding unnecessary friction. With this partnership, iDenfy will safeguard  Standard de Liège and its dedicated fans from fraud while providing a competitive advantage in the sports industry.

“With the growing sales of online tickets and the dedicated fanbase of Standard de Liège, we are honored to provide our identity verification services and enhance the level of security in the sports and entertainment environment.”  — added Domantas Ciulde, the CEO of iDenfy. 

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