Consumers today have more accounts than ever before, banking at multiple institutions to satisfy their varying financial needs. As banks and credit unions fight to win greater shares of consumers' wallets and ultimately battle for account primacy – to become a customer's primary financial institution – simplifying the direct deposit switching process becomes a critical differentiating factor.

Traditionally, the switching process is cumbersome, requiring consumers to manually enter their payroll credentials and contributing to high drop-off rates. Pinwheel removes this barrier with a seamless, digital, credential-less process called PreMatch. Pinwheel PreMatch, the industry's only 100% credential-less solution, eliminates the need for consumers to search for their provider or enter their payroll credentials, making it easier than ever for them to complete the onboarding process within a bank's mobile application. Pinwheel customers who have upgraded to PreMatch have seen conversion rates improve by as much as 200%.

By simplifying the switching process, Pinwheel helps MANTL partners unlock deposit growth and boost applicant conversion rates. Additionally, once a financial institution has captured a customer's direct deposit, they can use Pinwheel's Connected Accounts features to unlock deeper customer insights including monitoring income growth over time and enabling them to offer personalized products such as earned wage access.

"We are thrilled to be partnering with MANTL to continue to help banks and credit unions grow through the delivery of exceptional customer experiences. MANTL's modern approach to banking technology is driving our industry forward with improved automation that allows for increasingly frictionless transactions," said Brian Karimi-Pashaki, Pinwheel's Head of Sales and Partnerships. "Pinwheel's innovative, conversion-optimized activation and engagement solutions are the perfect fit for MANTL customers."

"Our partnership with Pinwheel aligns with our mission to leverage automation to create deeper customer relationships and transformational business outcomes," said Benjamin Conant, co-founder and CTO of MANTL. "By integrating Pinwheel's PreMatch technology into our account opening flow, we're eliminating unnecessary friction and enhancing customer activation. This streamlined process empowers our bank and credit union partners to capture deposits quickly and drive deeper customer engagement from day one so they can focus on what matters most - the human side of banking."