The Ultimate Guide to Winning the Überbanked Consumer

  • Matthew Jinks, Marketing Coordinator at INETCO Systems Limited

  • 23.01.2017 09:00 am
  • customer

Did you know that 79% of consumers now consider their banking relationship as merely transactional?

Last quarter we wrote a blog discussing a new customer segment which is challenging the banking industry: The Überbanked Consumer. They are young, tech savvy, and willing to shop around for the best banking experience. To help you better understand the Überbanked Consumer, and how to win them over, we created a fancy new infographic. Check it out:


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