Social media could inspire a new generation of savvy savers and fiscally responsible young adults, with 74% of Gen Z taking part in social media-based challenges to boost their overall savings, as revealed in the latest NatWest Savings index.
Compared to other age groups, Gen Z is the most likely of any generation to budget. Almost seven in ten (69%) 18-24 year olds say they create a budget for their finances, in contrast to those aged 65 and over, where less than half (42%) report they I set a budget.