What Happens Next: How to Reverse the Rising Tide of Ad Fraud’

16.03.2017 01:02 pm

The&Partnership, m/SIX and Adloox have published a report laying out the steps the industry needs to take to reverse the rising tide of advertising fraud – as new figures from Adloox suggest advertisers could be defrauded of $16.4bn in 2017.

 

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