Mintos, the market-leading investment platform that enables people to earn regular passive income through diversified investments, is pleased to announce the appointment of Kertu-Liina Lehismäe as their latest addition to the senior leadership team.

Kertu brings a wealth of marketing experience, where she most recently led all new customer acquisition globally at N26, one of Europe’s leading digital banks. Her proven track record in driving global marketing strategies and delivering growth will be instrumental in advancing Mintos' mission of democratizing investments, highlighting the importance of long-term regular income, and growing its customer base across the European continent.

“We are excited to welcome Kertu to the Mintos team,” said Martins Sulte, CEO and co-founder of Mintos. “Her extensive marketing background, customer-centric approach, and relevant experience will be instrumental in reaching the next level of growth as Mintos continues to bring more value to our customers.” 

In her role as CMO, Kertu will oversee all aspects of Mintos’ marketing and external communications, including customer acquisition, engagement, PR & communications, brand, and more. She will be responsible for developing and executing innovative marketing campaigns to further raise awareness around Mintos and strengthen its position in the global investment space.

“I am excited to join Mintos at such a pivotal time in its growth,” said Kertu. “The team has built an exceptional investment platform that has a really unique offering in the market, making investing more accessible and easy to all levels of investors. I look forward to contributing to its continued success and enabling European consumers on their path to financial freedom.”

Kertu’s appointment comes as Mintos continues to develop and expand its offerings, solidifying its position as a leading multi-asset investment platform in Europe. Her leadership will help propel Mintos to new heights in achieving its mission of enabling accessible, profitable, and diversified investment opportunities for individuals globally.