Avaloq announced today that it has been named a Leader in The Forrester Wave™: Digital Wealth Management Platforms, Q1 2020 report. The evaluation ranks vendors in the categories of Leaders, Strong Performers, Contenders and Challengers, and is a highly regarded assessment of the top vendors in the digital wealth management platforms market.

In its vendor profile, the Forrester report stated, “Avaloq excels with its flexible architecture and breadth of functionality. Avaloq has a well-articulated strategy to democratize wealth management and drive scalable advice using automation, predictive analytics and a broader ecosystem to accelerate innovation for its customer. Avaloq Banking Suite’s flexible architecture allows for custom solutions and integration with third-party apps to create a personalized experience for the end investor and adviser.

“Avaloq Banking Suite’s strengths are its ability to create consistent client and adviser solutions using personas and a dynamic goals-based wealth management module that automatically adapts to the client’s wealth and life situations using probability algorithms. Avaloq Banking Suite is a good fit for European and Asia-Pacific firms looking for an end-to-end wealth management platform and wanting to use digital technologies to efficiently scale financial advice to a broader customer base.”

The recognition by Forrester’s comes shortly after Avaloq was named an industry Leader in a separate study, the Wealth Management Operations Services PEAK Matrix® Assessment 2020 by the Everest Group. In this particular assessment, published at the end of March, Avaloq achieved the highest rating overall in terms of market impact of any of the companies analysed by the Everest Group.

Juerg Hunziker, Avaloq’s Group CEO, said, “We believe being named a leader in this Wave evaluation validates what our clients, partners and other stakeholders have been saying about Avaloq’s digital and market-leading capabilities. We believe it is the very best platform on the market, a product entirely focused on helping financial institutions capitalize on the market trends towards enhancing cross-channel experiences and benefit from highly efficient digital functionality that simplifies the business of offering exceptional wealth management services and products.”

Santiago Schuppisser, Group Product Manager Wealth Platform, said, “We are very happy that our rigorous focus on continuously improving our wealth management offering is being recognized in the industry. Our dedication and empathy towards our user base as well as solving the right problem for them, is at the core of what we do, everyday.”