Semafone®, the leading provider of secure payment technology for call centres, has appointed Iain Regan as Global Sales Director.

Iain, who joins Semafone from Firstsource, has 20 years’ experience in managing sales operations for major outsourcing and consulting businesses.  His expertise in the call centre sector spans Europe, North America and Australia – all key markets for Semafone.

“Semafone is a fast growing and innovation led business,” commented Iain Regan. “My knowledge of the international customer management markets, means I understand the pressures our customers are facing in different countries. I can see that the opportunity for Semafone’s technology is huge, allowing us to help customers with the increasing security, regulatory and brand reputation challenges they face here in the UK, North America and AsiaPac. This already feels like a great place to work and I sense a shared purpose right across the business globally”.

“Iain’s appointment marks another milestone in Semafone’s development,” commented Tim Critchley, CEO of Semafone. “We have taken our time to find someone of the right calibre to fill this role, and Iain has the combination of leadership talent, commercial expertise and global call centre experience that we need. I am genuinely excited that he has agreed to take up the challenge and am sure that he will help us achieve the next level of growth.”

Semafone’s network of partnerships extends throughout the payments and contact centre industries and includes business and technology companies such as Accenture, Dimension Data, Elite Telecom and Sabio as well as telephony providers BT and Gamma.