Motive Partners ("Motive"), a specialist private equity firm focused on financial technology, today announced the appointment of Caroline O’Connell as an Industry Partner.

Motive Partners believes the adoption of new digital channels, innovative processes, and technologies will yield value-creating opportunities for forward[1]thinking investment firms that attract and develop world-class talent. As an Industry Partner, Caroline will advise the Motive Funds' portfolio companies, bringing her unique expertise across the financial technology space as a seasoned operator. In this role, Caroline will focus on several areas including the design and execution of marketing, communications, human resources, and procurement strategies.

Rob Heyvaert, Founder & Managing Partner at Motive Partners, commented: "As we continue to prove that technology has the ability to unlock huge value for financial technology portfolio companies, building out our team of world-class talent is an area of critical focus at Motive Partners, and one that I remain more passionate than ever about.

With Caroline's appointment, we continue to extend our edge, and look forward to working closely with Caroline as we design and execute our value creation plans with our portfolio companies.”

Before joining Motive Partners, Caroline was a member of the Operating Committee and the first Chief Strategy and Customer Experience Officer of Equitable, a financial services and insurance firm. Prior to Equitable, Caroline was a member of the Operating Committee of BNY Mellon and the Executive Committee of BNY Mellon Investment Services, where she was the first Chief Marketing Officer.

In addition, Caroline was the first Chief Strategy Officer and Chief Marketing Officer at BNY Mellon Pershing, building Pershing’s marketing function from the ground up and leading strategy, communications, and product management.

Caroline O'Connell, Industry Partner at Motive Partners commented: "I am thrilled to join the talented team of investors, operators and innovators at Motive Partners. This is a terrific opportunity to bring my experience, knowledge, skills, and industry relationships together to help build a transformational set of solutions for the Motive wealth management ecosystem. Working with Rob and the team, I look forward to helping the portfolio of companies further realize their significant potential.

It is my firm belief that investment firms that combine capital with transformational capability will be well placed to create significant long-term value for all stakeholders.”