Paylink Solutions has welcomed a global operations expert to its senior management team as part of plans to increase market share across the UK’s finance and property sectors.

Navdeep Sethi has joined the Midlands-based technology company as COO after his success at developing and growing one of the UK’s best FinTech companies.

He is now focusing on delivering Paylink Solutions’ strategic plan, which will support the software developer’s growth and presence across the property, lending, collections and debt management industries.

Navdeep said: “Paylink Solutions already has an impressive track record of delivering technology, which has transformed the way its clients gather data and provide digital solutions for people who require debt help, apply for a loan or mortgage.

“It’s a really exciting time to join Paylink Solutions and I’m looking forward to growing the company and delivering solutions to other financial service providers across the UK.”

Paylink Solutions designs and integrates digital platforms which improve businesses’ application, credit checking and collections processes. It’s grown from providing in-house IT solutions for the Totemic Group to delivering customised data capture software to improve online processes for clients and their customers.

Susan Rann, CEO of Paylink Solutions, said: “Navdeep’s vast experience in running technology-focused finance, collections and accounting operations on a global scale means he was the ideal candidate to drive Paylink Solutions’ ambitious plans to launch our technology across the financial services sector. He’s a fantastic addition to the company and I’m delighted to welcome him to our team.”