Fifth Third Bancorp (Nasdaq: FITB) announced today that David A. Call has been named its regional president for Florida. He will report to Mike Michael, group regional president. Call currently serves as president of the South Florida region, which now will be united with the North Florida under one statewide organization.

Call has been with Fifth Third since 2002 and held numerous positions in the Commercial and Retail lines of business before being promoted to president of Fifth Third Bank (Ohio Valley) in 2005. In 2008, he led the integration of the First Charter bank acquisition.

Mike Michael commented, “I am pleased that David now will oversee the entire state of Florida. His ability to assume an expanded role is testimony to Fifth Third’s ability to develop talent within the Bank.”

As part of the change, Call will relocate to Tampa from Naples, where he has had a strong record of community involvement, currently serving as chairman of the Florida Gulf Coast University Foundation and on the Board of Directors of the Florida Chamber of Commerce. He was chairman of the American Heart Association 2012 Heart Ball and in 2014 chaired the American Cancer Society’s Cattle Barons Ball for Southwest Florida.

Call said, “I am excited about the new role and look forward to leading the Bank as we execute our strategic plan across all Florida markets.”

He also noted that he would work closely during the transition with Brian Lamb, formerly North Florida regional president, who has just been named to the newly created position of chief corporate responsibility and reputation officer for Fifth Third Bancorp. Lamb will relocate to the corporate headquarters in Cincinnati.

Call said, “Brian has helped build Fifth Third’s reputation in Tampa and throughout North Florida, and has set a high standard for the Bank’s community involvement. I look forward to continuing the great work Brian started.”