Unlimit, the global fintech company, announced today that it has partnered with Moby, the leading Italian ferries and transportation company, enhancing Moby’s online booking experience and further supporting their goal to improve access to more sustainable transportation options for customers worldwide.

The strategic partnership will focus on strengthening Moby’s payment portfolio across a range of payment methods, from traditional credit card payments to alternative payment methods, greatly simplifying the booking process, raising customer engagement, and streamlining transactions. It will also allow the company to better meet the mobile-first generation’s payment preferences by leveraging Google Pay and Apple Pay in the upcoming months for an easier checkout experience.

This partnership comes at a time when passengers are choosing more sustainable options in both payments and travel. According to ABTA’s Holiday Habits Report 2023-24, 41% of people will choose a travel company with a better sustainability record over another. With the launch of Moby Fantasy in 2023, and Moby Legacy this year, the company has underlined its focus on sustainability and reducing its environmental impact. Both vessels will be able to reduce CO2 emissions by 40% compared to similar other ferries on the same route.

"We are excited to support Moby in making sustainable transportation more accessible to travelers worldwide, as well as helping them expand their reach globally,” said Marco Bertona, Country Manager, Italy at Unlimit. “For 15 years we have been aiding numerous companies to speak their customers’ “payment language” of choice, simplifying purchasing, and facilitating smooth transactions. Our extensive global network and portfolio of payment methods have helped a multitude of businesses go cross-border, and we are glad that we can add such an important client like Moby to the list of global payment successes.”

Giovanni Savarese, CTO at Moby commented: “The integration of payment solutions from Unlimit marks a significant advancement in the technological innovation of our E-Commerce platforms. This development enables us to present our customers with alternative, state-of-the-art payment methods that are distinguished by their simplicity, rapidity, and elevated standards of transaction security.”