Thunes Research Reveals Top Growth Drivers In Consumer Cross‑Border Payments

  • Payments
  • 30.06.2025 10:15 am

A new Money Without Borders report from Thunes, the Smart Superhighway to move money around the world, highlights how evolving consumer demands, especially among diaspora communities, are reshaping the future of cross-border payments.

The findings indicate the significant potential of emerging technology such as stablecoins and open banking to meet consumer demand for faster, more transparent everyday international payments.

The Thunes Money Without Borders 2025 Report: Global Diaspora Payment Trends reveals that for nearly half (46%) of diaspora consumers across Europe, sending money home is a regular and essential financial activity, comparable to paying rent or utilities.

In addition, 65% of respondents rank speed as their top priority when choosing a payment method, while 44% are frustrated by poor exchange rates and 35% by high or hidden fees. These findings underline an urgent need for faster, more transparent remittance infrastructure, precisely what stablecoins and open banking technologies can deliver.

Stablecoins enable near-instant global transfers, helping meet the G20’s target of 75% of cross-border remittances arriving within one hour and the remainder within one business day by the end of 2027. Meanwhile, open banking can surface clear, real-time data on fees, exchange rates, and transaction status, reducing hidden costs and boosting consumer confidence.

Thunes’ survey, conducted in April and May 2025, includes findings from 18 diaspora communities across six European countries and outlines how digital-native behaviours and expectations are pushing the payments ecosystem toward real-time, interoperable solutions.

Elie Bertha, Chief Product Officer at Thunes, said: “This research reinforces what we hear time and again: people expect seamless access to their funds across various platforms, along with speed and complete transparency. Stablecoins can make a huge difference in the speed of cross-border transactions and meet this need entirely. As the Smart Superhighway to move money globally, Thunes is committed to empowering our Members with best-in-class solutions that cater to evolving consumer expectations.”

Mathieu Limousi, Chief Marketing Officer at Thunes, added: “Diaspora consumers are redefining global payment flows with their demand for speed, clarity, and control. At Thunes, we give our Members the flexibility to choose between traditional options like fiat and emerging technologies like stablecoins for cross-border payments, based on what best serves their customers. Providers that meet these expectations with simplicity, speed, and transparency will earn lasting trust and loyalty.”

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