Klarna and Olivia Rubin announce collaboration for London Fashion Week 2020
- 03.02.2020 09:51 am
Leading payments provider Klarna is excited to announce its London Fashion Week collaboration with British designer Olivia Rubin.
Known for her joyful designs in signature colours, Olivia Rubin aligns perfectly with the fintech giant who also believes in standing out from the crowd with their unmistakable pink branding – a world away from the traditional ‘bankish blue’.
Commenting on the collaboration Olivia Rubin said; “I am super excited to team up with Klarna for London Fashion Week in February. Having recently launched Klarna on our website it is going to be a great way to commence our partnership and introduce some rainbow happiness into all the attendees this season.”
To celebrate the partnership and London Fashion Week, Klarna will host an exclusive Klarna x Olivia Rubin pop-up salon at the TOWNHOUSE, Fitzrovia from Friday 14th-Monday 17th February. Guests of the salon will be treated to complimentary manicures, with the added option of an exclusive nail design created by Olivia Rubin and inspired by Olivia’s pastel palette.
During London Fashion Week, Klarna x Olivia Rubin Tuk Tuks will roam central London, sustainably chauffeuring London Fashion Week goers between shows and the salon. Those lucky enough to hail a free ride will receive a limited edition Klarna x Olivia Rubin tote bag, an exclusive design that reflects Olivia’s signature rainbow stripe.
Laurel Wolfe, VP Marketing “We are delighted to welcome Olivia to the Klarna family and collaborate on such an exciting array of activations for London Fashion Week. Like us, Olivia believes everything is better with a splash of colour. Our recent partnership will help customers invest in the cost of a statement purchase over three monthly payments making LFW more accessible for everyone.”