RAYL Innovations Extends SuperApp Offering With Commercial Launch of RAYL.ApptivePro

VANCOUVER, British Columbia, Feb. 01, 2022 (GLOBE NEWSWIRE) -- RAYL Innovations Inc. ("RAYL" or the "Company"), is pleased to announce that pursuant to the news release dated May 04, 2021, the Company has received overwhelming validation of the RAYL.Apptive SuperApp, with continued customer growth and attrition near zero. Following extensive customer feedback, there was significant interest to integrate additional productivity tools enabling the small business or micro merchant to further integrate their activities onto a single interoperable platform.

As a result, the Company has developed and launched an offering upgrade that focuses on driving incremental customer sales and marketing called RAYL.ApptivePro. 

RAYL.ApptivePro contains six new applications over and above the 14 modules currently being used by customers with RAYL.Apptive, priced at $59.95/month, or a $40.00 premium to RAYL.Apptive. The RAYL.ApptivePro applications are: 

The Company’s cloud-based SAAS SupperApp offering now provides complete functionality for a small business or micro merchant to perform most administrative, finance, commercial and productivity tasks. The SuperApp allows customers to manage all facets of their day-to-day operations including inventory, dynamic online merchandise management, offering seamless integration to Amazon.com via the "connector" tool.

During customer testing, the Company demonstrated that interoperability and single sign-on provided users with increased time efficiency and reduced transactional friction compared to competing offerings requiring multiple sign-in and stand-alone back-end data sets. As a SAAS platform, early subscription data has shown that 75% of customers are opting for the $59.95 RAYL.ApptivePro upgrade, where the Company estimates potential savings in excess of $2,000 per annum by supplanting stand-alone traditional subscriptions. 

Nicholas Jeffery, the Company’s CEO, said, "RAYL.ApptivePro is a significant upgrade to the SuperApp, and for existing RAYL.Apptive subscribers, they can seamlessly upgrade for a nominal $40.00 / month. The modules are world-class, and the video conference application has no restrictions or tricky sign-in steps when compared to competing products. I love how the data moves around from module-to-module without cutting and pasting or re-entry. It saves a massive amount of time and frustration."

Additionally, RAYL.ApptivePro subscribers will also receive a membership to the RAYL Community, a collection of e-commerce marketplaces, directories, and news sites, where companies can discuss, share ideas and promote their products to the Global RAYL community.