Swiss Re, Generali, Rabobank and Groupe Mutuel are among the most recent companies from the banking, financial services and insurance (BFSI) sector to choose Magnolia CMS for their digital transformation and customer experience initiatives.

“Financial companies value Magnolia CMS for its ‘future-proofness’: its flexibility to customize and integrate with legacy technology, while keeping open for the future,” said Magnolia’s CEO Pascal Mangold. “The financial sector has traditionally built its operations on a wide range of bespoke, in-house developed applications that are now becoming legacies that sometimes get in the way of adopting new services. Magnolia’s ease of integration helps them to maintain their ecosystems while improving customer engagement and experience.” 

Swiss Re recently chose Magnolia as a partner to build its new corporate website. The Fortune 500 insurance company with an annual turnover of more than $38.5 billion said: “Magnolia is well-suited to address Swiss Re’s various communications and business needs as well as its regulatory requirements as a stock-listed company. It delivers timely publishing, a secure and scalable cloud infrastructure, connectivity to core business systems and a level of support that suits Swiss Re’s needs.”

Generali Group, the world’s third largest insurance company, has won a number of industry awards for its smart, responsive site with Magnolia. This engaging platform allows Generali to offer visitors seamless experiences across multiple screens and devices.

Rabobank used Magnolia for the European rollout of its direct banking platform, RaboDirect. The publicly accessible sites for Belgium and for Germany went live in January and February respectively, with the secure client sites to follow in August. 

Groupe Mutuel, ranked number two among health insurers in Switzerland, recently relaunched its corporate website using Magnolia. This is part of its strategy to offer high-quality user experiences, with interactive features in four languages, to over 1.4 million private and 17,000 corporate clients.

These companies join the more than 50 leading banks and insurers who use Magnolia CMS to create outstanding digital experiences around the world, including Alior Bank, Allianz, American Express, Baloise, Bank of Scotland, HSBC, Intesa Sanpaolo, Lloyds, National Bank of Kuwait, VHV-Versicherungen and Visana.