Equiniti, the FTSE 250 fintech and regulatory services business, is delighted to launch its new bereavement services brand, Equiniti Benefactor. Equiniti Benefactor has a specialised team of experts who provide account closure and estate administration services to a range of regulated, corporate clients. Alongside supporting and guiding family and friends through stages of managing their affairs to completion, providing advice about tax and legal requirements, Equiniti’s expert estate administration team can act as executor or administrator on the behalf of named executors, freeing the beneficiaries of the complex responsibilities involved.

On an average day, Equiniti receives over 1,000 death notifications across its business, which equates to more than 60% of the total number of deaths in the UK each year. Equiniti Benefactor’s commitment to delivering excellent customer service is supported through bespoke case management technology and a new Centre of Excellence for estate administration.

Equiniti Benefactor helps corporate clients administer their account administration, with an expert team of specially trained colleagues providing tailored End of Life admin support. The key benefits of clients using Equiniti Benefactor’s full bereavement and probate service are; • Customer care ethics create an opportunity for wealth re-investment channels enhancing customer value retention opportunities

• A fully outsourced and scalable service model, significantly increasing efficiencies and reducing cost

• Where Equiniti provides Estate Administration Services to your customers, we will ensure the estate is distributed in accordance with latest legislation and only after debts are settled, reducing your debt write off from outstanding customer payments

• The client is provided with an opportunity to gain access to a new customer via executor engagement

Stuart Simpson, Head of Equiniti Benefactor, commented on the launch: “We are delighted to be able to announce the launch of our new brand, Equiniti Benefactor. Coping with the death of a loved one can be an upsetting time, even more so for those dealing with the affairs of the deceased. The process of notifying the organisations who need to update their records can intensify those feelings particularly when they perceive the process to be complex or confusing. “Our tailored, End of Life administration service meets the needs of vulnerable customers at the time they most need support. Mirroring the client’s tone of voice, enhanced with our knowledge of bereaved customer care allows the client to deliver a better experience and create future relationships. We have created a centre of excellence by investing in our colleagues (who collectively hold hundreds of years of experience and expertise) and our technology, all of which are instrumental in transforming an often-difficult experience into a supportive encounter that builds empathy and rapport with customers.”