Instinct Digital, a leading SaaS solution designed to streamline and automate key aspects of funds and investor reporting, today announced the close of a £5 million Series A funding round, led by AlbionVC.

The global investment customer and internal reporting software market is estimated at c.$10bn. Asset Managers, however, are struggling to deliver consistent data and insights due to poor data quality and format, multiple data sources, and legacy solutions. Many firms are now embracing digitalisation of the middle and back-office services, and customer reporting has emerged as the frontier for asset management firms to capture - this is where digitisation and customer service interface. In addition, rising efficiency pressures, coupled with new regulatory demands pose additional challenges for asset managers when it comes to reporting. This growing gap is being filled by a vast amount of manual effort, whilst the proliferation problem is only set to increase, and will become unsustainable.

To address this industry challenge, Instinct Digital has developed a cloud-based investment reporting and communication platform that acquires and aggregates reporting assets from internal and external sources, unifies, manages and optimises all reporting operations. This includes report production, distribution, and analytics, and the digitisation of communications. This results in significant time and cost efficiencies, with clients reporting at least 70% improvement in delivery times, and improved quality and accuracy available across 37 languages and 40 countries, whilst delivering on both brand consistency and regulatory compliance.

The funding round led by AlbionVC, the London-based venture capital specialist that backs visionary founders and technologies, will enable Instinct Digital to onboard and support new clients, deepen partner integrations and expand further into new geographies - including the US.

Cassian Scott, CEO of Instinct Digital, commented: “We are delighted to partner with AlbionVC on the next stage of our journey. Our prestigious clients are fundamental to our success, along with our partners and team who have enabled Instinct to build a product that has the potential to become the benchmark in investment communications and reporting for investors. On behalf of the Board and the Executive team I extend my sincere thanks to all who have chosen and supported, and those that continue to support, our firm.”

Robert Whitby-Smith, Partner at AlbionVC, commented: “When the market-leading solution meets a large market with an urgent need for innovation, great things happen. The team behind Instinct Digital have a track record of success in both the industry they are providing a solution for, and in scaling enterprise software businesses. Cassian is an ambitious CEO with an exceptional team who is executing at pace, motivated by the large market opportunity. We are delighted to partner with Cassian and Team Instinct as they build the category leader in investment communication and reporting.”