iProov, the world leader in face biometric verification and authentication technology, announced today that Lou Anne Alexander has joined the iProov Corporate Board as a non-executive director.

Alexander spent more than 12 years with Early Warning^® (EW), a fintech company owned by seven of the largest U.S. banks, where she led the U.S. launch of the Zelle Network^® payment service. Alexander most recently served as chief product officer at EW, responsible for all identity verification services for new account openings, as well as a bank-sponsored digital identity service.

“iProov is changing the way consumers verify their identity and transact online, with its ease-of-use technology solutions and commitment to the highest security standards,” said Alexander. “I’m thrilled to join the board to help guide iProov’s future as the leading biometric verification service for consumers worldwide.”

Alexander previously held senior leadership positions with Wells Fargo and its predecessor banks, Wachovia and First Union. Alexander is currently a partner at Open Loop Strategies LLC and serves as a board member and strategic advisor to several notable software as a service (SaaS) companies.

“We are delighted to have the benefit of Lou Anne’s remarkable operational and strategic experience in payments, identity and authentication in the financial services sector,” said Andrew Bud, founder and CEO of iProov. “Her illustrious track record in delivering online banking and payment products, and in championing identity security and fraud deterrence, will be of great value to the board as it guides iProov's global strategy, execution, and governance."

iProov’s patented face biometric verification and authentication technology is used by organizations globally to confirm that an online user is a right person, a real person and that they are authenticating right now. Its Genuine Presence Assurance^® and Liveness Assurance™ technologies deliver an effortless user experience with the highest levels of security to help prevent fraud, identity theft, and other cybercrime during online onboarding, authentication, and identity recovery.