Coupa Software, a leading force in cloud-based spend management, today declared that Gartner, Inc. has included Coupa in the February 2017 Gartner Magic Quadrant (GMQ) for Strategic Sourcing Suites.


According to the Gartner’s report, Coupa was evaluated against 13 other vendors in the market. Four modules such as spend analysis, e-sourcing, contract management and supply base management were examined.

The Gartner comments that Coupa met the report criteria in part, because the company introduced two additional applications to its unified cloud platform in 2016. In January 2017, Coupa announced the acquisition of Spend360, an expert in the strategic sourcing area. The capabilities acquired were not part of this Gartner evaluation.


Coupa was also named a Leader in the June 2016 Gartner Magic Quadrant for Procure-to-Pay Suites. The company focuses on providing a unified cloud platform for B2B entities. For instance, spend across invoicing, procurement, and travel and expense management, as well as the strategic sourcing.


The Chief Procurement Officer at Grupo Herdez states that they are not surprised to see Coupa debuting in the Gartner report. Moreover, the rapid pace of innovation and respect towards customers voice are impressive.

The fact that Coupa was recognized by Gartner Magic Quadrant, proves that it provides an intelligent platform, serving all employees from requesters to power users, says Donna Wilczek, vice president strategy and product marketing at Coupa.


Coupa’s debut is an accomplishment that the company believes will enhance its customer reach, product capabilities, and global presence. Besides, these are the criteria Gartner uses to determine vendors' inclusion in the research. Finally, as a player in the Gartner report, Coupa is positioned as the furthest for execution and vision.