TBC Bank, a leading Georgian bank, is the first in the country to introduce omni-channel capabilities to improve its originations strategy. TBC customers can start origination processes through a call centre and finish them in an ATM, kiosk or branch for ultimate convenience and efficiency.
Named "Best Bank in Georgia" 12 times in the last 14 years, TBC now boasts another award as it has received the 2016 FICO Decisions Award for Customer Onboarding and Management, which recognises its impressive results.
In less than a year after deploying FICO® Origination Manager, TBC Bank has seen:
“Our system, implemented in 2007, couldn’t support changes required to meet business targets,” said Giorgi Alibegashvili, TBC Bank’s strategic project manager. “In 2015, we revamped our originations platform with FICO technology, to cut loan decision times, reduce costs, and make the originations process more efficient. By implementing FICO’s cutting-edge technologies along with straight-through processes and better risk strategies, we have doubled sales in unsecured loans and gained significant advantages in a highly competitive market.”
“Developing a fully omni-channel, seamless process is very challenging,” said Nicole Sturgill, principal executive advisor, CEB TowerGroup, one of this year’s awards judges. “Being the first in the country to do so requires extra effort, as customers have to be educated and made comfortable with the new process. TBC Bank’s increased sales and automation results definitively highlight the benefits to be gained from an omni-channel solution.”
The FICO Decisions Awards recognise organisations that are achieving remarkable success using FICO solutions. A panel of independent judges with deep industry expertise evaluates nominations based upon measurable improvement in key metrics; demonstrated use of best practices; project scale, depth and breadth; and innovative uses of technology. The 2016 judges are: