• Saxo has seen a continuous increase in number of female clients across its 16 offices, with women forming 25 percent of new clients globally
• The majority of new clients are between the age 31-40, and more than 50 percent of new female clients are between the age of 20-40, in line with the global trend that more young people are investing than ever before
• Saxo also launches its latest SaxoSessions video series with BlackRock’s Global CIO of Multi-Asset Solutions Simona Paravani- Mellinghoff in conjunction with International Women’s Day, where she discusses different components of investing as well as diversity and inclusion

Saxo Bank, the multi-asset trading and investment specialist, has experienced a very positive trend of not only more investors entering the capital markets generally, but particularly more female clients embarking on the investment journey than ever before.

In 2020, Saxo globally saw an increase in new women investors by 354 percent compared to 288 percent for men, which is very encouraging. The positive trend continued into 2021. So far in 2022, as many as half of Saxo Bank’s offices welcomed more than 25 percent of new female clients. The influx of new female clients are also generally younger, as the client base evolves to be more diverse.

“At Saxo, we believe that everyone should have the opportunity to fulfil their financial aspirations and make an impact, and investing is one of the ways to make an impact, for themselves and for the world and communities around them.

This International Women’s Day, we are encouraged to see more women choosing to put their trust in Saxo to be their partner as they trade and invest into their future. While we are still far from equal representation, the trend is currently picking up in the right direction.

Saxo is committed to continue to close the gender investing gap and support women in their investing journeys. We do this through a broad palette of initiatives for clients such as providing expert insights on investing, educational seminars, low brokerage fees, and, among many other things, referral programmes,” Kim Fournais, Founder and CEO of Saxo Bank, said.

Across the key markets, here are the most popular stocks with female clients in 2022 (Data collected 24/02/2022):
 

As part of its activities around International Women’s Day this year as well, Saxo has rolled out a series of SaxoSessions videos with BlackRock’s Global CIO of Multi-Asset Solutions, Simona Paravani-Mellinghoff, where she discusses topics close to many women’s hearts – investing, career, and diversity and inclusion.

Find the videos here: https://www.linkedin.com/company/saxo-bank/videos/