OneView Commerce (AIM: ONEV), the retail industry’s leader of digital transformation in the store, today announces that as part of its partnership with IBM, the company has integrated its Inventory Management solution with IBM’s Watson Commerce Insights. The integration provides retailers with real-time, actionable analytics about product performance, inventory availability, prices, and promotions across e-commerce and store channels.

The OneView-IBM Watson Commerce Insights integration allows retailers to interpret and act on changes in customer demand within a unified commerce experience. Through the integration with IBM’s Watson Commerce Insights, OneView’s valuable real-time information is now expanded to include the full 360-degree view of stock, order, and inventory information from all channels to facilitate quick, direct action that ensures timely order fulfillment. OneView will now leverage the powerful Commerce Insights capabilities to show key metrics such as fastest and slowest moving products by store or region, allowing for immediate action and decisions about how price, promotion or goods movement can improve overall store and retail operations.

Linda Palanza, Chief Operating Officer of OneView commented:

“Real-time inventory visibility across the entire supply chain is critical to omnichannel success. It enables merchandisers, product managers, and marketers to meet changing customer behaviors and demand by nimbly managing and adjusting inventory levels and replenishment.

The biggest challenge has been store visibility of inventory in real-time as product is being sold. Retailers want to provide services such as click and collect, yet prevent lost sales due to stock-outs. Real-time inventory is key to optimizing sales opportunities and margins since approximately two-thirds of shoppers who experience stock-outs take their business elsewhere or don’t buy at all.”

Steve Mello, Vice President of IBM Watson Commerce Solutions and Strategy commented:

"Shoppers today seek out brands that can meet their expectation for convenience, price and seamless experiences across channels. Together, OneView and IBM give online merchandisers the real-time customer and business insight they need to predict and exceed shopper expectations while also maximizing revenue and profit for the brand."