Integral Bolsters Team With Riina Sulonen to Lead Global Marketing Initiatives

  • Asset Management , Banking
  • 07.12.2021 03:25 pm

 Integral (www.integral.com), a leading financial technology company in the foreign exchange market, today announced the hire of Riina Sulonen to lead its global marketing initiatives.

With over 16 years of experience in B2C and B2B marketing, Sulonen will drive the marketing strategy of Integral’s SaaS products and services and play a key role in the company’s mission to further expand its footprint in cloud computing in the financial services industry.

She joins Integral alongside recent strategic new hires Julian Elliot, Senior Product Director, and Ina Patrascu, Director in the EMEA sales team. The recent additions will support the accelerated adoption of Integral’s cloud-based technology by the wider global financial markets.

Commenting on the new hires, Harpal Sandhu, CEO of Integral said: “We welcome Riina to the Integral team and are excited to see her bring vast marketing experience with a deep understanding of the financial markets. Her experience in communications, brand awareness and partnering with sales is important as we continue to grow and expand globally.”

Sulonen added: “I am excited to be joining a leading technology company which is at the forefront of the development and deployment of cloud-based SaaS technology in financial markets. As the industry continues to shift to cloud technology, Integral is well-placed to deliver the implementation of world class technology infrastructure to financial institutions and enabling them to better serve their clients.”

 

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