At ITB Berlin (7-11 March 2018), leading global travel technology provider, CodeGen, will be showcasing TravelBox, its powerful reservation system, alongside new artificial intelligence led solutions.

In today’s digital world one-to-one conversations are the key for successful customer engagement and the provision of a simple, personalised experience is what makes a business smarter. TravelBox, powered by CodeGen Ltd., opens a spectrum of possibilities when operating in a competitive B2B and B2C market, where automated packaging solutions leveraging state of the art AI tools play a massive role in conversions.

For digital transformation of any business model, TravelBox is capable of supporting the most complex business structures and demanding workflows and is the enterprise platform of choice for leading tour operators, airlines, cruise operators, DMC’s and resort, entertainment and attraction providers. CodeGen’s team of experts will be at ITB Berlin (hall 6.1, stand 137) to demonstrate the functionalities of the TravelBox software.

Mark Melzack, senior sales and marketing manager, CodeGen, explains:

“Understanding who your customer is and communicating on a human level is already playing a huge role in travel and its importance is only growing. CodeGen has built its own semantic knowledge database and travel ontology engine which, in turn, enables us to provide real time personalisation analysis and deliver intelligent recommendation with diversity. Couple this with the suite of other AI based applications in our artificial intelligence toolkit including Review Spotter, TravelBox Revenue Manager and Infobots – which can be utilised independently or integrated with TravelBox – and it’ll increase conversion rates and keep any business at the forefront of digitalisation. 

“As a business we are committed to working in partnership with our clients to help grow their business and are always innovating to develop more features and functionality to give them the competitive edge. CodeGen takes great pride in being at the forefront of global travel technology innovation, continually investing heavily in research and development and we’re looking forward to showcasing our suite of solutions at this year’s ITB Berlin.”