Backbase Launches World's First AI-Powered Banking Platform, Putting Banks Back in Growth Mode

  • Artificial Intelligence
  • 30.04.2025 10:35 am

Today, Backbase announces a major industry shift: the launch of the world’s first AI-powered Banking Platform, following the launch of its Intelligence Fabric in September 2024.


Momentum accelerates with the release of its next-generation platform, purpose-built to accelerate growth and efficiency in banking by unifying two mission-critical domains: customer servicing and digital sales.

This launch marks the next phase of Backbase’s bold vision: putting bankers at the forefront of the AI revolution, fully equipped to drive sustainable, profitable growth.

Built for unified sales and servicing
In today’s competitive landscape, banks can no longer afford to rely on passive digital channels and reactive workflows. Backbase’s AI-powered Banking Platform enables banks to:

  • Transform customer engagement with AI-powered self-service and real-time support
  • Hardwire AI into daily operations to maximize employee productivity and smarter decision-making
  • Streamline and scale sales through intelligent activation and end-to-end automation
  • Expand revenue with AI-driven up- and cross-sell journeys that deepen customer relationships.

“Banks don’t need more pilots - they need outcomes,” said Jouk Pleiter, CEO & Founder of Backbase. “With our AI-powered Banking Platform, we’re going all-in on the AI opportunity and empower banks to boost productivity, automate intelligently, and unlock growth faster than ever.”

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