AI is all around us these days, and its presence is only going to grow stronger. Affiliate marketing is a field that can benefit from this trend particularly well, and exploring what AI can do for you – as well as learning a few lessons from it along the way – should be one of your top priorities as an affiliate marketer.
1) Treat Your Campaigns as Generations
Thierry Breton, Chairman and CEO said: “During the first half of the year we confirmed a strong commercial dynamic consolidating our strategy to accompany our customers all along their digital transformation. By leveraging the strengths of all our Divisions in our Digital Transformation Factory, we signed very large transformation contracts translating in a strong book to bill ratio in each Division and 117% for the Group. The commercial activity was particularly high in North America in Q2 with a book to bill ratio at 190%.
Financial firms intend to rapidly increase their investment in public cloud to exploit the benefits of the cloud in managing the financial data that powers their business decisions, according to a new global survey of senior technologists and market data managers in the financial services sector. In the survey from the Financial & Risk business of Thomson Reuters, respondents said their firms would be increasing investment in public cloud by over a half, from 30% of IT budgets in 2017 to 47% in 2019.
CFH Clearing (‘CFH’), TradeTech Group’s multi award-winning liquidity provider, today announces that it has integrated PrimeXM’s XCore technology in London (LD4) and Tokyo (TY3). This development gives CFH the market-leading ability to provide local liquidity to brokers and clients in both data centres.
Finastra today announced that Gareth Burton has joined the company as Chief Information Officer (CIO) with responsibility for leading Finastra’s Global Information Services team. He will oversee the company’s enterprise core infrastructure and employee services, as well as supporting all business and financial applications.
ICS BANKS Auto Collection System is a robust collections software solution that is introduced to reduce and mitigate risk of managing past due or delinquent accounts. This automated system monitors the customer’s accounts which have unpaid arrears in order to track any amount that becomes available, and blocks it against these arrears, before being drawn or used by the customer.
The ZOOZ acquisition is for an undisclosed amount but brings PayU’s total sum of investments and acquisitions in global fintech to more than $350 million since it began a series of strategic moves across the globe in 2016 to open access to financial services.
The Depository Trust & Clearing Corporation (DTCC), the premier post-trade infrastructure for the global financial services industry, today announced that Sumitomo Mitsui Trust Bank (U.S.A.) Limited (SuMi TRUST USA) has become the first Japanese global custodian to go live on the ALERT Global Custodian Direct (GC Direct) workflow.
New proxy-handling features also allow users to extend analysis for shorter-lived investment products and portfolios
Markov Processes International (MPI), a leading provider of investment research, technology, analytics and indices for the global investment management industry, today announced the release of Stylus Pro 11.4, the latest version of its flagship investment analytics software.
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