first direct
Description
first direct is a leading UK bank providing online banking services to 1.27m users. first direct offers a full range of personal banking products.
Overview
| Type: | Private |
| Foundation year: | 1989 |
| Location: | Leeds, United Kingdom |
| Number of employees: | 5001-10000 |
| Founders: | Mike Harris |
| Website: | http://www2.firstdirect.com/ |
Target geographic market:
Europe
Awards:
Moneywise Awards 2019: Cuurent Account Provider and Financial Provider
About Product/Service
| Products | Current Account, Mortgages, Loans & Cards, Savings & Investments, Insurance, Travel & International, App |
|---|---|
| Core product offerings for individual/retail customers | UK Current Account |
| Product cost | - |
|---|---|
| Monthly fees | No |
| Overdrafts | Yes (a £250 interest-free overdraft (subject to status)) |
| (a) a personal account | Yes |
| (b) a business account | Yes |
Funding rounds
| Last Funding Date | N/A |
|---|---|
| Last Funding Amount | N/A |
| Last Funding Type | N/A |
| Total Funding Amount | N/A |
| Number of Funding Rounds | N/A |
Financials
| Customer/Products segments | Individual Retail Current Account, Business Current Account, Lending Personal, Lending Business, Credit Card:VISA, Remittance/International Money Transfers, US Dollar bank account, Multi-currency account, Overdrafts, Mortgages Residential, Mortgages Commercial |
|---|---|
| Banking license | Have a full banking license |
| Number of investors | N/A |
| Number of lead investors | N/A |
| Names of lead investors | N/A |
Tech stack
Competitors
| Founding Date | Type | Tags | |
x Nubank Nubank is the leading digital finance company in... | 2013 | Private | fintech, challenger banks |
x OakNorth OakNorth is a credit science platform that... | 2015 | Private | fintech, challenger banks |
x Gemalto Gemalto is an international digital security... | 2006 | Private | Gemalto |
x Coconut Coconut is the current account that takes care of... | 2016 | Private | Challenger banks, fintech |
x Current Current's CEO Stuart Sopp founded Current with... | 2015 | Private | challenger banks, fintech |
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